The Inaugural Blacks in Technology Conference, instantly tagged as BITCON2018, is a 3-day interactive platform for professionals, entrepreneurs, influencers, subject matter experts, students, and thought leaders who share a common goal... increasing the visibility and representation of black men and women in the tech industry.  As we seek to further our mission of establishing a practice of world class excellence, BIT has crafted a stimulating and engaging program that intertwines and encompasses the Twin Cities educational, business, political and tech communities. Utilizing forums such as tech exhibits, career fairs, pitch competitions, networking parties, city innovation tours, lightning talks, and panel discussions, BIT invites you to redefine your career in tech…
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Friday, October 12 • 12:30pm - 1:30pm
Using Social Media to Raise Awareness and Funding

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Social media has become our go to medium of choice to shine the spotlight on what is happening in community but we are still lagging so far behind in raising needs funds.

My workshop shares three examples of social media branding and how it attracted big funders who not only partnered initially but returned three years in a row. I will share my steps on

1. How to reach to funders and donors
2.  Drafting a strong social media  campaign
3. Working with designers to build an impactful visual  campaign
4. Collaborate with analyst to capture the data to provide results
4. Show the importance of following up

Each workshop attendee can leave empowered with action items to launch sustainable campaigns that will not only trend but also provide economic impact to change lives for the greater good.

avatar for Genma Stringer Holmes

Genma Stringer Holmes

Owner, GSH Media
Genma Stringer Holmes is a Serial Entrepreneur, Media Influencer and Editor-in-Chief. She is the owner of Holmes Pest Control, Executive Producer of Living Your Best Life Radio, and the Editor-in-Chief of GSH Media. She has created, managed and branded numerous award-winning Social... Read More →

Friday October 12, 2018 12:30pm - 1:30pm CDT
Intercontinental Hotel - Governors Room 3 11 E Kellogg Blvd, St. Paul, MN 55101